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Mum crush of the week! Serena Williams

As if it weren't enough that the tennis champ holds a whopping 23 Grand Slam titles, Serena Williams has become the epitome of hashtag mom goals. We love how brutally honest the athlete been about her postpartum struggles and the impressive fact that she closed out a historic victory at the 7th Australian Open while ...
Mum crush of the week! Pink

Pink (or Alecia Beth Moore), being an outspoken UNICEF ambassador, has her 5-year-old daughter aware from a very young age of what it means to give back to others.  Pink revealed that, in addition to knowing and caring about the incredibly sad fact that not every child has a warm and cosy bed to sleep ...
Bestsellers that are making new mums lives easier!

Being a new mum is wonderful; there is nothing quite like holding that little bundle of joy. Being a new mum is also tiring and comes with many new challenges and changes. Here are a couple of things that have become some of our best sellers, helping mums get through the early months. 4moms - ...
Mum crush of the week! Kate Hudson

Celebrity mums do not really get much cooler than Kate Hudson and here is why:  The 38-year-old natural stunner actress has two sons, Ryder, 11, and Bingham, 4. The boys are really lucky because their mum seems to make fun as her top parenting priority. In a recent interview, when asked what makes her the ...
Mum crush of the week! Michelle Obama

We will always consider Michelle Obama our forever-mum-in-chief. She has for a long time been a source of inspiration, encouragement and a little bit of tough love. She has been teaching her two daughters – Malia and Natasha to be determined, focused and empowered – very much like the woman she herself has become to ...
Mum crush of the week! Jada Pinkett Smith

Jada Pinkett Smith may have played a mom-shamer in a movie (suitably) called Bad Moms, but that is a far cry from who she is in real life. When it comes to parenting, the renowned actress—who has two children, Jaden and Willow, with husband Will Smith, plus a stepson from Will's previous marriage—thinks that we ...
Mum crush of the week! Chrissy Teigen

In between authoring best-selling cookbooks, modelling, juggling two kids and a celebrity husband (John Legend), the incredibly relatable celebrity mom Chrissy Teigen still manages to make us laugh on social media. What's not to love about her? We have officially renamed her 'The Clapback Queen' because she keeps us entertained with her wit and sarcasm. ...
Get your kids involved with “Breast Cancer Awareness”

As a mum, I am sure you know someone who had an experience with breast cancer one way or another. Be it that they themselves were diagnosed or perhaps someone they care about. Sadly, it’s not uncommon, which is why it’s really important to help raise awareness this month and join the Breast Cancer Awareness ...
Mum Crush of the week! Reese Witherspoon

Reese Witherspoon, one of the top Hollywood stars, seems to have found the perfect balance between motherhood with a little tough love and persevering encouragement, that makes her admirable as a mum.  Being the mum of three, daughter Ava (19) and sons Deacon(15) and Tennessee(6), the producer, actress and entrepreneur has been recognized for her ...