This video is the first part of an Interactive session with Mona Ataya back in 2015 Emirates NBD Global Business Forum. Talking about her experience in founding Mumzworld.com.
About Mumzworld:
Mumzworld.com is the pioneer, leading, and gold standard bilingual e-commerce site and the largest vertical focusing on mother, baby and child in the MENA e-commerce space. Mumzworld carries over 200,000 products of which 25,000 are exclusive; services over 2.5 million mothers, and delivers to more than 20 countries, in a fast and convenient way, and at everyday low prices. In October 2011, Mumzworld was founded by Mona Ataya and co-founder Leena Khalil, both successful entrepreneurs and mothers. It is not only a go-to destination for global brands to reach mothers in the region, but also the go-to destination for every mum who is looking for an engaged community, rich & relevant bilingual content, and for someone to delight her, every day!
Serving mothers all around
With over 200,000 products of which 25,000 are exclusive, Mumzworld services over 2 million mothers, and ships to 20 countries in MENA. The company’s sales have grown 15x in the last 5 years, and its employee base has tripled in the last year alone. It has also grown to considerable size and weight in the industry supply chain, so that it is now securing distribution rights and has become the go-to destination for global brands wanting to reach the ME consumer. Having already grown its offering to over 1800 brands, it expects to double this in the next 6 months.
What is the reason behind Mumzworld’s success?
The driving force behind the company’s success has and always will be the mother. Impacting society one mum at a time. The goal is to empower her by providing her with the resources to make informed decisions. By offering a wide array of products. Arriving on time and when needed. All while delivering a seamless customer experience, ultimately makes a mother’s life easier.
With all Mumz at the very core of our Mission, the Mumzworld journey has been music more. It is a journey of both entrepreneurship and motherhood. As the number one destination for global businesses and brands looking to reach their targeted segments of the market. And more importantly, for every mum looking for that much needed support as well.
Mumzworld has been providing Mumz. Not only with the vital products needed to raise their children. But more importantly, with the information needed to do so.
